Marketing Book For Physical Therapists: “How I Became The Recognized, Trusted, Authority Figure In My Town!”

This is an excerpt from Chapter 2 of my new, Amazon No.1 Best Selling Marketing book for Physical Therapists, “New Patient Accelerator Method: How I Scaled A Four Location, $1,000,000 + Cash Pay Clinic – In A Place Where Health Care Is Free (…And, In One Of The Poorest Parts Of The Country) “The impact…

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Physical Therapy Marketing Book: “Generalists Go Broke – Specialists Get Rich!”

  This is an excerpt from Chapter 6 of my new, Amazon No.1 Best Selling Marketing book for Physical Therapists, “New Patient Accelerator Method: How I Scaled A Four Location, $1,000,000 + Cash Pay Clinic – In A Place Where Health Care Is Free (…And, In One Of The Poorest Parts Of The Country) “One…

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Physical Therapy Marketing Book: “The Most Profitable Move I Made In Business”

This is an excerpt from Chapter 4 of my new, Amazon No.1 Best Selling Marketing book for Physical Therapists, “New Patient Accelerator Method: How I Scaled A Four Location, $1,000,000 + Cash Pay Clinic – In A Place Where Health Care Is Free (…And, In One Of The Poorest Parts Of The Country) “Switching my…

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Making Money And Keeping Money

So I’ve just wrapped up an incredible two days of learning with Britain’s best Physical Therapy Business Owners: (Scene from the UK Profits workshop ^^^) You can find out more about the next live event that I am hosting when you click here. Here’s why you might want to come: There’s a big difference between…

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Give Me The Bad News Please

– Join Paul Gough’s Next 3 Day Marketing Plan Workshop: More Cash, More Profits 2018 “Give me the news – even the bad news… …just don’t let me read about it IN the news!” It’s a quote that I told my staff at my physio clinics annual planning event recently… What does it mean? It…

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Where Are You Getting Distracted?

“Simplify to multiply” It is a great quote that I heard from a business mentor of mine recently… “What does it mean?” It means that the chances of you being successful – of multiplying your sales, profits or cash in the bank – are increased significantly when you keep things simple. Right now you can…

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Infusionsoft Training Guide For Physical Therapists: Marketing Automation

 Key System Number Seven From The Infusionsoft Training Guide For Physical Therapists: Marketing Automation   So key system number seven from our Infusionsoft training guide is marketing automation systems (using infusionsoft). It’s a way of acquiring new patients at your practice without you having to physically do anything. So for example, prospecting to doctors, it’s manual labor…

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Infusionsoft Training Guide For Physical Therapists: Front desk staff system training

 Key System Number Six From The Infusionsoft Training Guide For Physical Therapists: Front desk staff system training   So number six from our Infusionsoft training guid:, front desk staff training system. This is a big one that not many people ever even consider to use Infusionsoft for something like this. So from a front desk people are…

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Infusionsoft Training Guide For Physical Therapists: Reactivating no-shows/Cancellations

 Key System Number Five From The Infusionsoft Training Guide For Physical Therapists: Reactivating no-shows/Cancellations   So key Infusionsoft system number five from our Infusionsoft training guide, systematically reactivating these drop-offs and no-shows that we all get, particularly as you get bigger. If you’re a small one-man band right now, you may not have a huge problem with…

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Infusionsoft Training Guide For Physical Therapists: The Never Ending Discharge System

 Key System Number Three From The Infusionsoft Training Guide For Physical Therapists: The Never Ending Discharge System System number three from our Infusionsoft training guide, the never ending discharge system. So what’s this? Well, it’s a systematic way of keeping in touch with our patients long after their care finishes. It is a sequence of automated emails…

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Infusionsoft Training Guide For Physical Therapists: Past patient reactivation

 Key System Number Four From The Infusionsoft Training Guide For Physical Therapists: Past patient reactivation   All right, number four key Infusionsoft system from our Infusionsoft training guide is called past patient reactivation. This system works for us to get more past patients coming back to us on autopilot. After patients get discharged from our care, they…

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Infusionsoft Training Guide For Physical Therapists: The Win-Back System

 Key System Number Two From The Infusionsoft Training Guide For Physical Therapists: The Win-Back System   So key Infusionsoft system number two from our Infusionsoft training guide, something I call the win-back system. So what’s the win-back system? It’s a way of winning back a patient who told you, no. So a lot of times it happens.…

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Infusionsoft Training Guide For Physical Therapists: The Value Added Welcome System

 Key System Number One From The Infusionsoft Training Guide For Physical Therapists: The Value Added Welcome System So key system number one of our Infusionsoft training guide for Physical Therapists; here we go! This is something that I call the value added welcome system. What is it? Well, simply it’s what we do to make the…

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