Telehealth: What Does The Future of PT Look Like?

What happens when this all blows over? Lock-downs are lifted. Businesses are allowed to open back up. Does the world go back to normal? Do we forget all about Telehealth? I don’t think so. I suspect a lot of you who pivot to telehealth are going to find that not only do you love it,…

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How To Get More Buy-In From Patients

This episode of the show was filmed at a Mastermind Meet held last year where I talk to a room full of clinic owners about how we get more buy-in from patients to having MORE sessions with us. Click here to watch it:   Most clinicians struggle with telling patients how many sessions they really…

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Telehealth: Have You Already Done It Without Realizing?

What if I told you, you’ve already done Telehealth. What if I said, you’ve probably done it multiple times. Telehealth isn’t as foreign of a concept as most people may think it is. Recently, during Module 2 of my Telehealth Income Explosion Program, I shared a conversation I had had with someone about digital healthcare.…

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Telehealth: What Is the Most Important Thing You Can Sell Right Now?

We are back with Module 2 of my Telehealth Income Explosion Program. During one of our discussions this past week, we discovered something important. Right now people are leading different lives and with that, they are doing different things and feeling different feelings. From this, different needs and wants have arisen. Through discussion, we realized…

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Telehealth: Is A Marketing Funnel Needed Right Now?

We are already finished with Module 2 of my Telehealth Income Explosion Program! This past week I had a digital healthcare expert, Mark Milligan on to share his insights into the Telehealth world as well as answer some burning questions. One of the first topics brought up was the process of a Marketing Funnel when…

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Telehealth: What Happens To Discovery Visits?

During Module 1 of my Telehealth Income Explosion program, a good point was brought up. What do we do about Discovery visits? Are they even still a thing we offer. And my answer? It depends on how the patient comes to you. If it’s a mom who wants convenience and is confident enough to consider…

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Telehealth: How Will I Compete With “Big Box”​ Insurance Companies?

So we’ve discussed what Telehealths “perfect patient” is. We’ve talked about why your patients should choose it. But now here’s another question many of you may be wondering about. What happens if in the midst of all this the insurance companies start hopping on board? Does the value change when it becomes more widely available?…

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Telehealth: What’s The Biggest Objection?

Whenever you are trying to “sell” something, people are going to have objections. Most of the time these objections manifest as excuses. Trying to get your past patients to buy into Telehealth may come with its challenges, but as long as you know what you’re dealing with ahead of time, you can create a game…

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Telehealth: How Do You Create A Plan Of Care?

So you’ve done it. You’ve got your first Telehealth patient. They’ve agreed to spend $200 to work with you, great, But now what? If this were my clinic I would start with nine sessions. Three this week, three the next week and so on. But people aren’t going to want to do three sessions a…

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Telehealth: Why Should My Patients Choose It?

We are back with another question with Telehealth expert, Juan Michelle Martin. If you have read my books you know that one of the most important things in Marketing is knowing what your patient wants. The reason this is so important? So you can sell to them. This is why I needed to know what…

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Telehealth: Who Is Your Perfect Patient?

Last week we had our first module of The Telehealth Income Explosion. To kick things off we were joined by Telehealth Expert, Juan Michelle Martin. Well, of course, the marketer in me couldn’t resist asking “Who is your Perfect Patient?”. And I didn’t just mean during this unusual time. I wanted to know under normal circumstances,…

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How To Find, Hire And Train Staff You Can Trust

Here’s a popular episode from the archives where I show you what my team and I REALLY get up to behind the scenes at our big Mastermind Events for top clinic owners around the world: (Click here to watch the Vlog) On this one, you get to see live footage from Day 1 of the…

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How To Train World Class People You Can Trust

On this episode of the Paul Gough Physio Rooms Show, I take you behind the scenes of a staff training session I held at Volk PT, Charlotte a few months back where I share exactly what it takes to build and train a world-class team for your clinic: Click here to watch it. In this…

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Never Forget What You’re Actually Selling…

This week I’m taking you back to an episode of the show that was recorded live from a Mastermind event I held in Dublin, Ireland where I share with a room full of clinic owners why patients REALLY drop-off, and how to keep them on schedule:   Watch the show here.  On the show I…

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