What happens when this all blows over?
Lock-downs are lifted. Businesses are allowed to open back up.
Does the world go back to normal?
Do we forget all about Telehealth? I don’t think so.
I suspect a lot of you who pivot to telehealth are going to find that not only do you love it, but you have a skill for it.
And with this new skill you have gained, you will now be able to expand your network and horizon of people across state lines and internationally. And some of you are even starting to think like that.
During Module 2 of my Telehealth Income Explosion Program, I spoke with Mark Milligan, a digital healthcare expert, about just this topic.
The following is what he predicts post-Coronavirus life is going to look like for the Physical Therapy community…
“I honestly think that there’s going to be a massive switch with health care delivery in this country after this and we all have to be ready to deliver some part of our care digitally, not because of payment, but because of patient demand.
People are going to have a larger understanding of the value of their time after all this has passed and we need to capture and be able to meet that demand as health care providers.
When this is all said and done, you may have 15% to 20% of your patients that you captured fully digitally. That could be an extremely valuable component of your business. So it’s also going to modify the health care workforce too. You’ll be able to leverage and utilize employees and staff and deliver telehealth and not in a brick and mortar. You may very well change your business model after this, depending on the size of the practice that you have.”
While I agree completely, I do encourage everyone not to make any rash decisions in their business right now. Remember, there are two phases to this and we are only in phase one.
That being said, down the line, I do believe this is a great avenue for people who want to pursue a new learning adventure and a purposeful one at that.
I think something like this genuinely gives you another leg-up and anybody who commits to wanting to be good at Telehealth would really be honing their craft.
It will not only be a great thing to be involved in but secondly, super valuable when a patient all fo a sudden can’t make an appointment for whatever reason and you can say “let’s just do on Skype”.
These are the things that in the end will add up to making significant improvements to people’s practices.
Remember, if you haven’t already, you can still enroll in my Telehealth Income Explosion program and get access to content like this and much more.
Just click here:
P.S You also get free access to my New Front Desk Superstars Program that will train you and your team EVER WEEK for the entire duration of the coronavirus chaos.
Check out Paul’s Best Selling Books for Physical Therapists on Marketing, Hiring and Selling:
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PAUL GOUGH is a multi-time No.1 bestselling author of The New Patient Accelerator Method, The Physical Therapy Hiring Solution, To Sell is Healthy, and The Healthy Habit. He is also a former professional soccer physical therapist turned successful clinic owner from the UK (a country where healthcare is free). He is the founder of the Paul Gough Physio Rooms – a successful cash pay clinic he started from a spare room in his home with no money down and with no business or marketing skills. He has since scaled his clinic from one to four locations, and zero to $1m in cash pay revenue and he now helps clinic owners all across America and around the world to get more cash pay patients using his proven systems.
- Violating Social Norms and Outdated Levels of Thinking - 22nd October 2020
- MORE from LESS: The Go To Strategy During A Financial Downturn (Like here in 2020) - 15th October 2020
- How To Confidently Sell Your Physical Therapy Services - 29th April 2020
- Telehealth: What Does The Future of PT Look Like? - 17th April 2020
- How To Get More Buy-In From Patients - 16th April 2020
- Telehealth: Have You Already Done It Without Realizing? - 16th April 2020
- Telehealth: What Is the Most Important Thing You Can Sell Right Now? - 15th April 2020
- Telehealth: Is A Marketing Funnel Needed Right Now? - 14th April 2020
- Telehealth: What Happens To Discovery Visits? - 13th April 2020
- Telehealth: How Will I Compete With “Big Box” Insurance Companies? - 10th April 2020