This episode of the show was filmed at a Mastermind Meet held last year where I talk to a room full of clinic owners about how we get more buy-in from patients to having MORE sessions with us.
Most clinicians struggle with telling patients how many sessions they really need to achieve the outcome they want – mostly because there is so much fear and worry about push-back and what people think.
But 8 out of 10 times, when you give patients the choice of option “A” (one or two sessions to ease the pain), or option “B”, (seven-eight to REALLY solve the problem) – they’ll choose option B.
The same applies to selling your sessions via Telehealth services too.
Are you going to going to give them option A?
Or, are you going to give them the choice between option A and B, and really grow a profitable business?
Watch the show here – and find out how to increase your PVA, get patients to spend MORE with you and stay longer with you.
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To your success,
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PAUL GOUGH is a multi-time No.1 bestselling author of The New Patient Accelerator Method, The Physical Therapy Hiring Solution, To Sell is Healthy, and The Healthy Habit. He is also a former professional soccer physical therapist turned successful clinic owner from the UK (a country where healthcare is free). He is the founder of the Paul Gough Physio Rooms – a successful cash pay clinic he started from a spare room in his home with no money down and with no business or marketing skills. He has since scaled his clinic from one to four locations, and zero to $1m in cash pay revenue and he now helps clinic owners all across America and around the world to get more cash pay patients using his proven systems.