On this episode of the Paul Gough Physio Rooms Show, I take you behind the scenes of a staff training session I held at Volk PT, Charlotte a few months back where I share exactly what it takes to build and train a world-class team for your clinic:
In this episode I cover:
* The importance of developing your staff as people if you want your business to be successful
* Why finding and retaining the right staff is more important than worrying where your next patient is coming from
* The reason why clinical skills aren’t the real reason your patients show up and leave
* Why I believe business success is all about creating the right environment for your staff to learn, develop and grow
* How to create a culture that makes patients want to show up and stay on schedule
* The staff training framework I use at my own clinics
* And so much more…
I look back now and realize that one of the reasons my business has been so successful is because we’ve created a culture that is very easy for the right person to fit into – and equally, very difficult for the wrong person to fit into which has made it very easy for me to lead from anywhere in the world.
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PAUL GOUGH is a multi-time No.1 bestselling author of The New Patient Accelerator Method, The Physical Therapy Hiring Solution, To Sell is Healthy, and The Healthy Habit. He is also a former professional soccer physical therapist turned successful clinic owner from the UK (a country where healthcare is free). He is the founder of the Paul Gough Physio Rooms – a successful cash pay clinic he started from a spare room in his home with no money down and with no business or marketing skills. He has since scaled his clinic from one to four locations, and zero to $1m in cash pay revenue and he now helps clinic owners all across America and around the world to get more cash pay patients using his proven systems.