{"id":891,"date":"2016-01-11T11:17:53","date_gmt":"2016-01-11T11:17:53","guid":{"rendered":"http:\/\/www.ptprofitacademy.com\/blog\/?p=891"},"modified":"2016-01-11T11:17:53","modified_gmt":"2016-01-11T11:17:53","slug":"business-lessons-from-donald-trump","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/","title":{"rendered":"Business Lessons From Donald Trump"},"content":{"rendered":"\n\n
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\n 5\/5 - (1 vote) <\/div>\n <\/div>\n

Lets talk about Donald Trump\u2026<\/p>\n

\u2026and HOW he\u2019s even got in this position in the first place.<\/p>\n

What position you might ask??<\/p>\n

A position of \u201cInfluence\u201d.<\/p>\n

Because, by simple definition, \u201cMarketing\u201d is the ability to influence and motivate enough people to take action and or feel a certain way.<\/p>\n

(And, it\u2019s pretty clear that Trump has MASTERED the ability to do just that).<\/p>\n

So, as \u201cMarketers\u201d of our business\u2019s, why don\u2019t we see what lessons we can learn from the billionaire? \"Business<\/a>
\nRight now, everyone is talking about Trump in \u201creal time\u201d\u2026<\/p>\n

Focusing on where he goes, what he says and what he does TODAY.<\/strong><\/p>\n

That\u2019s the \u201ceffect\u201d.<\/strong><\/p>\n

I\u2019m more interested in the \u201ccause\u201d\u2026<\/strong><\/p>\n

\u2026as in, HOW and WHAT did he do in his life to even be in that position of \u201cinfluence\u201d, in the first place.<\/p>\n

Having read books and old interviews, it\u2019s obvious that his business success comes down to relentlessly asking him self these two questions:<\/p>\n

===<\/p>\n

1.) What decision can I make today that everyone else is *afraid* to do?<\/strong><\/em><\/p>\n

AND,<\/p>\n

2.) What\u2019s the worst that can happen if I do make this decision today – and can I handle it?<\/strong><\/em><\/p>\n

===<\/p>\n

These are two questions that Trump asks that clearly led him to the \u201ceconomic super success\u201d he has today…<\/p>\n

That economic success secured BACK THEN, is, perhaps, why he is the front runner for his party TODAY.<\/p>\n

The relevance for PT\u2019s?<\/p>\n

Trump may or may not be your ticket\u2026<\/p>\n

You might not like what he says or does\u2026<\/p>\n

\u2026but one of the things that I would urge you to do is copy HOW he\u2019s got where he is.<\/p>\n

Change<\/strong> has arrived in the PT industry and most people don\u2019t like change\u2026<\/p>\n

Most people are \u201cafraid\u201d of it.<\/p>\n

And, right now, many PT\u2019s are \u201cafraid\u201d to make decisions.<\/p>\n

Decisions about moving away from the old, dead or dying in the water methods for getting referrals to a PT practice from doctors<\/p>\n

AND –<\/p>\n

TOWARDS the NEW way to grow a PT clinic – marketing directly to the consumer.<\/p>\n

Success in the New Health Care Economy, comes down to this:<\/p>\n

\u201cIf you\u2019re brave enough,
\nyou\u2019ll win\u201d.<\/p>\n

It\u2019s that simple.<\/p>\n

Sure, you\u2019ll hit one or two road blocks along the way as you venture into the brave new world of running a PT Business – the modern way – the 2016 way – but you\u2019ll be more successful in the end\u2026<\/p>\n

I\u2019ve studied Marketing relentlessly\u2026<\/p>\n

It\u2019s become an obsession.<\/p>\n

(A passion).<\/p>\n

But here’s the thing:<\/p>\n

Learning about Marketing is a LOT EASIER than going to PT School\u2026<\/p>\n

If you\u2019re able to master the science and mechanics of the most complicated thing ever invented – the human body – I know for sure you can learn simple strategies to WIN<\/strong> at bringing new patients to your clinic.<\/p>\n

So, lets say you make a commitment to attracting new patients to your clinic starting today\u2026<\/p>\n

What\u2019s the worst that can happen and can you handle it?\u2026<\/strong><\/em><\/p>\n

Well, I\u2019m not sure there is a down side to learning how to Market your PT clinic.<\/p>\n

It\u2019s the most important skill you\u2019ll ever learn in life.<\/p>\n

It\u2019s a skill that puts you in control of your own destiny\u2026<\/p>\n

\u2026and if you can handle the fact that your \u201cpeers\u201d – the ones still stuck in their ways and banging on doctors doors, lunch in hand – might begin to DISLIKE you because you\u2019re becoming more successful than them\u2026<\/p>\n

\u2026then you\u2019ll be just fine.<\/p>\n

Anyhoo,<\/p>\n

Lesson over for today.<\/p>\n

Sincerely,<\/p>\n

Paul Gough<\/p>\n

P.S. Note for Physical Therapists looking for Marketing Ideas…<\/p>\n

Click Here to Subscribe to Paul\u2019s Marketing Tips Email List >>><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Lets talk about Donald Trump\u2026 \u2026and HOW he\u2019s even got in this position in the first place. What position you might ask?? A position of \u201cInfluence\u201d. Because, by simple definition, \u201cMarketing\u201d is the ability to influence and motivate enough people to take action and or feel a certain way. (And, it\u2019s pretty clear that Trump…<\/p>\nRead More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[62],"tags":[],"yoast_head":"\nBusiness Lessons From Donald Trump | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\"Learn how to win at attracting more new patients to your clinic and be ahead of competition in your town.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Lessons From Donald Trump | Physical Therapy Profit Academy\" \/>\n<meta property=\"og:description\" content=\"Learn how to win at attracting more new patients to your clinic and be ahead of competition in your town.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/\" \/>\n<meta property=\"og:site_name\" content=\"Physical Therapy Profit Academy\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-11T11:17:53+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2016\/01\/Business-lessons-from-Donald-Trump.png\" \/>\n<meta name=\"author\" content=\"Paul Gough\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul Gough\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/\",\"name\":\"Business Lessons From Donald Trump | Physical Therapy Profit Academy\",\"isPartOf\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#website\"},\"datePublished\":\"2016-01-11T11:17:53+00:00\",\"dateModified\":\"2016-01-11T11:17:53+00:00\",\"author\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/d16e50d3cb44072c5a70bb1b1628fc9d\"},\"description\":\"Learn how to win at attracting more new patients to your clinic and be ahead of competition in your town.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/business-lessons-from-donald-trump\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ptprofitacademy.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Lessons From Donald Trump\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#website\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/\",\"name\":\"Physical Therapy Profit Academy\",\"description\":\"Marketing Strategies For Small And Independent Physical Therapy Clinic Owners That Actually Work\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ptprofitacademy.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/d16e50d3cb44072c5a70bb1b1628fc9d\",\"name\":\"Paul Gough\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/01\/paul-gough-wp-author-150x150.jpg\",\"contentUrl\":\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/01\/paul-gough-wp-author-150x150.jpg\",\"caption\":\"Paul Gough\"},\"description\":\"PAUL GOUGH is one of the top Marketing and Business Coaches in the physical therapy industry and his Systems are helping clinic owners all across America run more profitable clinics. 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