{"id":761,"date":"2015-10-12T17:24:36","date_gmt":"2015-10-12T16:24:36","guid":{"rendered":"http:\/\/www.ptprofitacademy.com\/blog\/?p=761"},"modified":"2015-10-15T14:27:19","modified_gmt":"2015-10-15T13:27:19","slug":"how-much-money-is-not-knowing-how-to-handle-this-objection-costing-youa-fortune","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/how-much-money-is-not-knowing-how-to-handle-this-objection-costing-youa-fortune\/","title":{"rendered":"How Much Money Is Not Knowing How To Handle This Objection Costing You?\u2026A Fortune?"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;761&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;1&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;5\\\/5 - (1 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;How Much Money Is Not Knowing How To Handle This Objection Costing You?\\u2026A Fortune?&quot;,&quot;width&quot;:&quot;142.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 142.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (1 vote)    <\/div>\n    <\/div>\n<div class=\"arve\" data-mode=\"normal\" data-provider=\"youtube\" id=\"arve-youtube-3jeb3gi9y-g6a5acd5d640f7654391210\">\n<span class=\"arve-inner\">\n<span class=\"arve-embed arve-embed--has-aspect-ratio\">\n<span class=\"arve-ar\" style=\"padding-top:56.250000%\"><\/span><iframe allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen class=\"arve-iframe fitvidsignore\" data-arve=\"arve-youtube-3jeb3gi9y-g6a5acd5d640f7654391210\" data-src-no-ap=\"https:\/\/www.youtube-nocookie.com\/embed\/3jeb3gi9Y-g?iv_load_policy=3&amp;modestbranding=1&amp;rel=0&amp;autohide=1&amp;playsinline=0&amp;autoplay=0\" frameborder=\"0\" height=\"0\" sandbox=\"allow-scripts allow-same-origin allow-presentation allow-popups allow-popups-to-escape-sandbox\" scrolling=\"no\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/3jeb3gi9Y-g?iv_load_policy=3&#038;modestbranding=1&#038;rel=0&#038;autohide=1&#038;playsinline=0&#038;autoplay=0\"><\/iframe>\n\n<\/span>\n\n<\/span>\n<script type=\"application\/ld+json\">{\"@context\":\"http:\\\/\\\/schema.org\\\/\",\"@id\":\"https:\\\/\\\/www.ptprofitacademy.com\\\/blog\\\/how-much-money-is-not-knowing-how-to-handle-this-objection-costing-youa-fortune\\\/#arve-youtube-3jeb3gi9y-g6a5acd5d640f7654391210\",\"type\":\"VideoObject\",\"embedURL\":\"https:\\\/\\\/www.youtube-nocookie.com\\\/embed\\\/3jeb3gi9Y-g?iv_load_policy=3&modestbranding=1&rel=0&autohide=1&playsinline=0&autoplay=0\"}<\/script>\n<\/div>\n\n<p>On this Physical Therapy Academy Tutorial we show you exactly why it\u2019s <strong>critical<\/strong> to tackle the most common patient<strong> objection of paying the \u2018$40 COPAY\u2019<\/strong>, to stop it from losing YOU thousands of dollars.<\/p>\n<p>You\u2019ve probably heard this objection countless times before\u2026<\/p>\n<p>When you tell new potential patients how much copay Physical Therapy is going to cost them, they\u2019ll come out with objections like this\u2026<\/p>\n<p><strong><em>\u201cIt just costs too much money.\u201d<\/em><\/strong><\/p>\n<p>OR the exact words I heard a lady say the other week when I visited one of my clients, Dean from Volk PT\u2026<\/p>\n<p><em><strong>\u201cI don\u2019t think I\u2019m going to be able to afford that every time I come in to see you.\u201d<\/strong><\/em><\/p>\n<p>And even though your prospects say these things, the truth is that the cost of copay <span style=\"text-decoration: underline;\"><strong>ISN\u2019T the actual issue\u2026<\/strong><\/span><\/p>\n<p>And because most PT\u2019s think it is &#8211; they\u2019re losing out on making big money without even realising it!<\/p>\n<p>Seriously, failing to handle a \u2018price objection\u2019 is costing you thousands of dollars.<\/p>\n<p>More often than not <strong>price ISN\u2019T a legitimate concern<\/strong> &#8211; the customer may simply be price resisting, and NOT price objecting.<\/p>\n<p>People ARE actually happy to spend their money when they see there\u2019s more VALUE in using your Physical Therapy services.<\/p>\n<p>And as soon as you understand this and challenge it, you won\u2019t lose a patient to a price objection ever again.<\/p>\n<p><strong>Here\u2019s an example of exactly what happened when I visited my coaching client Dean\u2019s clinic last week\u2026<\/strong><\/p>\n<p>(What I showed Dean made him $500 richer in an instant)<\/p>\n<h1 style=\"text-align: center;\">Overcoming The \u201cIt Costs Too Much\u201d Objection<\/h1>\n<p>A lady walked in enquiring about PT\u2026<\/p>\n<p>She was told that she had to pay a $40 copay each time she visited.<\/p>\n<p>Straight away I could see this lady wasn\u2019t happy, and if the price objection wasn\u2019t tackled right then and there, she would have walked out of the clinic for good &#8211; meaning hundreds of dollars lost, just like that.<\/p>\n<p>So I pulled Dean\u2019s Therapist Mary aside, and gave her the exact words to say\u2026<\/p>\n<p>The lady that had just walked in thought that she was being hard done by having to pay $40 on each visit\u2026<\/p>\n<p>So how did we change this lady\u2019s mind so that she would convert into a new patient right away?<\/p>\n<p><a href=\"http:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/10\/@PTProfitAcademy-1.png\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-763 size-full\" src=\"http:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/10\/@PTProfitAcademy-1.png\" alt=\"@PTProfitAcademy (1)\" width=\"560\" height=\"315\" srcset=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/10\/@PTProfitAcademy-1.png 560w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/10\/@PTProfitAcademy-1-300x169.png 300w\" sizes=\"(max-width: 560px) 100vw, 560px\" \/><\/a><\/p>\n<p><strong>We re-framed everything.<\/strong><\/p>\n<p>Mary acknowledged that the $40 copay was an issue for this client &#8211; building empathy and creating a relationship.<\/p>\n<p>BUT even BETTER, Mary told this lady that other people who come to the clinc pay a $70 copay each time!<\/p>\n<p>So immediately the initial assumption that she was getting a <strong>\u2018bad deal\u2019, turned around into thinking \u2018wow, maybe $40 isn\u2019t so bad after all!\u2019<\/strong><\/p>\n<p>After Mary used the exact words I gave her, the prospect was sold on Volk PT, then and there she accepted to give Volk PT $500 in exachange for less back pain.<\/p>\n<p>It\u2019s a<span style=\"text-decoration: underline;\"> \u201ctrue-sales\u201d<\/span> technique that will overcome these types of obstacles everytime &#8211; i<strong>ncreasing your PT clinc profits through the roof.<\/strong><\/p>\n<p>When you understand that the PRICE is no longer an issue &#8211; the struggle of converting new leads into patients will be a thing of the past.<\/p>\n<p>If you want to be shown how to overcome these kinds of objections too, I show you here:<\/p>\n<p><a href=\"http:\/\/www.ptprofitacademy.com\/new-patient-overload\" target=\"_blank\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-656 size-full\" src=\"http:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/09\/NPO-horizontal1.jpg\" alt=\"NPO - horizontal\" width=\"728\" height=\"90\" srcset=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/09\/NPO-horizontal1.jpg 728w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/09\/NPO-horizontal1-300x37.jpg 300w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/09\/NPO-horizontal1-624x77.jpg 624w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/a><\/p>\n<p>It\u2019s a Marketing and Sales Mastery Program that shows you how to aquire more NP\u2019s by overcoming the 16 most common objections that stop people from coming to see a Physical Therapist.<\/p>\n<p>Take a look when you click this link:<\/p>\n<p><a href=\"http:\/\/www.ptprofitacademy.com\/new-patient-overload\" target=\"_blank\">NP OVERLOAD \u2013 The Short Cut To Attracting More Enquiries And More Patients For Your PT Practice! &gt;<\/a><\/p>\n<p>I\u2019ll walk you through the exact words to say that will convert your leads into paying clients, and make them say \u2018yes!\u2019<\/p>\n<p>Take a look:<\/p>\n<p><a href=\"http:\/\/www.ptprofitacademy.com\/new-patient-overload\" target=\"_blank\">NP OVERLOAD \u2013 The Short Cut To Attracting More Enquiries And More Patients For Your PT Practice! &gt;<\/a><\/p>\n<p>For more marketing (and sales) ideas like this join Paul\u2019s email list now and we\u2019ll send them directly to your inbox.<\/p>\n<p><a href=\"https:\/\/my.leadpages.net\/leadbox\/14239b173f72a2%3A1580dba8fb46dc\/5705241014042624\/\" target=\"_blank\">Click Here to Subscribe to Paul\u2019s Marketing Tips Email List &gt;&gt;&gt;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>On this Physical Therapy Academy Tutorial we show you exactly why it\u2019s critical to tackle the most common patient objection of paying the \u2018$40 COPAY\u2019, to stop it from losing YOU thousands of dollars. You\u2019ve probably heard this objection countless times before\u2026 When you tell new potential patients how much copay Physical Therapy is going&hellip;<\/p>\n<a class=\"more-button\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/how-much-money-is-not-knowing-how-to-handle-this-objection-costing-youa-fortune\/\">Read More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[34],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Much Money Is Not Knowing How To Handle This Objection Costing You?\u2026A Fortune? | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\"Learn how to handle the number one objection Physical Therapists receive so you don&#039;t lose out on money\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/how-much-money-is-not-knowing-how-to-handle-this-objection-costing-youa-fortune\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Much Money Is Not Knowing How To Handle This Objection Costing You?\u2026A Fortune? 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