{"id":348,"date":"2015-03-13T16:35:34","date_gmt":"2015-03-13T16:35:34","guid":{"rendered":"http:\/\/www.ptprofitacademy.com\/blog\/?p=348"},"modified":"2015-03-13T16:37:54","modified_gmt":"2015-03-13T16:37:54","slug":"physicaltherapyclinicmarketing1","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/","title":{"rendered":"[True Story] Another PT Clinic Owner Who Is Relying ONLY On Doctor Referrals"},"content":{"rendered":"\n\n
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So yesterday I did three \u201cStrategy Calls\u201d and one was with a pt clinic owner from Cambridge, Boston.\u00a0
\n\u00a0
\nA guy currently surviving ONLY on referrals from doctors who refer post op knee replacement patients to his clinic.\u00a0
\n\u00a0
\nWe\u2019ve chatted on Skype now a couple of times about what is the best way for him and his business to move forward so that he can begin to generate his own referrals
\n\u00a0
\n– AND –\u00a0
\n\u00a0
\ntake advantage of direct access and stop wasting time on chasing doctors proving \u201charder than ever to reach than ever\u201d.
\n\u00a0
\n(His exact words!)\u00a0
\n\u00a0
\nBut here\u2019s the thing:\u00a0
\n\u00a0
\nMy \u201csystem\u201d – and what I said I could do to help, he didn\u2019t feel was right for him – at this moment.\u00a0
\n\u00a0
\nSee, he KNOWS it\u2019s what he needs\u2026
\n\u00a0
\nAnd he knows it\u2019s going to be what he HAS to do (eventually)\u2026
\n\u00a0
\nBut, it just doesn\u2019t feel right at this moment for him to invest in my system for finding new patients.
\n\u00a0
\n\u2026Even though it\u2019s working in different counties and states in the USA at this VERY moment and even though my \u201cads\u201d are generating phone calls from new patients who had they not seen the ads I write, would NEVER have even considered visiting a pt. \u00a0\u00a0
\n\u00a0
\nBUT anyway\u2026
\n\u00a0
\nHe now has a very clear understanding of what MUST be done to get more patients in his business that means he isn\u2019t going to be relying upon just 3-4 doctors.\u00a0
\n\u00a0
\nI left him with some tips for his website – something which I sensed is frustrating him more and more as NO referrals come from that either\u2026
\n\u00a0
\nEven warned him of the pitfalls of advertising \u201cin-clinic seminars\u201d without having an \u201coffer\u201d to move the people who attend from \u201cpupil\u201d, to paying patient.\u00a0
\n\u00a0
\nSo what I\u2019m trying to say to you is this:
\n\u00a0
\nIf you\u2019re at all interested in learning about the options you\u2019ve got for getting more new patients into your clinic (via direct access), then why don\u2019t we have a conversation about it?\u00a0
\n\u00a0
\nIt might be that what I can do IS right for you and your clinic.\u00a0
\n\u00a0
\nBut if it\u2019s NOT, I\u2019ll do my best to help you decide what is – and tell you where to look to get it.
\n\u00a0
\nWould that be worth the 30 seconds of your time it will take to fill this form out:
\n\u00a0
\nwww.ptprofitacademy.com\/strategy<\/a> >>
\n\u00a0
\nClaim a strategy call with me by filling out this form here:
\n\u00a0
\nwww.ptprofitacademy.com\/strategy\u00a0<\/a>>><\/p>\n

Paul Gough\u00a0
\n\u00a0
\nP.S Was talking with a client of mine from CA yesterday\u2026
\n\u00a0
\n…and as we\u2019re preparing a new marketing piece set to run in the newspapers soon, we spoke all about the different types of problems that his patients with back pain face\u2026
\n\u00a0
\nAnd they\u2019re NOT things like: sciatica, SI Joint stiffness or muscle tension or anything medical like that.\u00a0
\n\u00a0
\nIt\u2019s much more important than that\u2026
\n\u00a0
\nThings like: being unable to play golf, surf, sit in their beach chair, run, go to the Pilates studio, or play at the swing park with their children, is WHAT the REAL problems are. \u00a0
\n\u00a0
\nOnly when back pain stops any of these things do people think they even have a problem – despite the pain they\u2019re suffering having been there for weeks or months!\u00a0
\n\u00a0
\nDo you know what your prospective new patients REAL problems are?\u00a0
\n\u00a0
\nIf you don\u2019t, it\u2019s very difficult to attract them to your clinic.
\n\u00a0
\nWe\u2019ll talk about this some more on a strategy call.\u00a0
\n\u00a0
\nApply here:
\n\u00a0
\nwww.ptprofitacademy.com\/strategy<\/a>\u00a0>><\/p>\n","protected":false},"excerpt":{"rendered":"

So yesterday I did three \u201cStrategy Calls\u201d and one was with a pt clinic owner from Cambridge, Boston.\u00a0 \u00a0 A guy currently surviving ONLY on referrals from doctors who refer post op knee replacement patients to his clinic.\u00a0 \u00a0 We\u2019ve chatted on Skype now a couple of times about what is the best way for…<\/p>\nRead More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[38],"tags":[],"yoast_head":"\n[True Story] Another PT Clinic Owner Who Is Relying ONLY On Doctor Referrals | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\"Learn pt clinic marketing strategies that work\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[True Story] Another PT Clinic Owner Who Is Relying ONLY On Doctor Referrals | Physical Therapy Profit Academy\" \/>\n<meta property=\"og:description\" content=\"Learn pt clinic marketing strategies that work\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/\" \/>\n<meta property=\"og:site_name\" content=\"Physical Therapy Profit Academy\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-13T16:35:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-03-13T16:37:54+00:00\" \/>\n<meta name=\"author\" content=\"Paul Gough\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Paul Gough\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/\",\"name\":\"[True Story] Another PT Clinic Owner Who Is Relying ONLY On Doctor Referrals | Physical Therapy Profit Academy\",\"isPartOf\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#website\"},\"datePublished\":\"2015-03-13T16:35:34+00:00\",\"dateModified\":\"2015-03-13T16:37:54+00:00\",\"author\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/d16e50d3cb44072c5a70bb1b1628fc9d\"},\"description\":\"Learn pt clinic marketing strategies that work\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/physicaltherapyclinicmarketing1\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ptprofitacademy.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"[True Story] Another PT Clinic Owner Who Is Relying ONLY On Doctor Referrals\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#website\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/\",\"name\":\"Physical Therapy Profit Academy\",\"description\":\"Marketing Strategies For Small And Independent Physical Therapy Clinic Owners That Actually Work\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ptprofitacademy.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/d16e50d3cb44072c5a70bb1b1628fc9d\",\"name\":\"Paul Gough\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.ptprofitacademy.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/01\/paul-gough-wp-author-150x150.jpg\",\"contentUrl\":\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2015\/01\/paul-gough-wp-author-150x150.jpg\",\"caption\":\"Paul Gough\"},\"description\":\"PAUL GOUGH is one of the top Marketing and Business Coaches in the physical therapy industry and his Systems are helping clinic owners all across America run more profitable clinics. 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