{"id":1818,"date":"2019-09-11T08:01:44","date_gmt":"2019-09-11T07:01:44","guid":{"rendered":"https:\/\/www.ptprofitacademy.com\/blog\/?p=1818"},"modified":"2019-09-10T16:06:34","modified_gmt":"2019-09-10T15:06:34","slug":"physical-therapy-sales-book-never-forget-what-youre-actually-selling","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/physical-therapy-sales-book-never-forget-what-youre-actually-selling\/","title":{"rendered":"Physical Therapy Sales Book: Never Forget What You&#8217;re Actually Selling"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;1818&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Physical Therapy Sales Book: Never Forget What You&#039;re Actually Selling&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n<p><em><strong>This is an excerpt from Chapter 3 of my Best Selling Sales Book for Physical Therapists<\/strong><\/em>,<a href=\"https:\/\/www.physicaltherapysalesbook.com\/\"><em> &#8220;To Sell Is Healthy &#8211; Get The Unshakeable Confidence To Sell Your Physical Therapy Services &#8211; At Twice The Price You Are Now&#8221; &#8211; Get the book here.<\/em><\/a><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1820\" src=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3.png\" alt=\"\" width=\"1024\" height=\"1024\" srcset=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3.png 1024w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3-150x150.png 150w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3-300x300.png 300w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3-768x768.png 768w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/SALES-BOOK-C3-624x624.png 624w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><br \/>\n&#8220;Never forget that what you\u2019re doing is changing people\u2019s lives. What you\u2019re doing is being done for people and not to them, as many people wrongly associate with sales and selling. Separate bad salespeople from the actual process of selling a vital service to people who need it. Most importantly, never feel guilty for selling.<\/p>\n<p>The day you feel guilty about selling is the day you tell yourself that what you do for people is something bad. That simply isn\u2019t the case. I feel bad or apologize in situations where I\u2019ve hurt people or done things that I shouldn\u2019t have; selling them on a life with better health is not one of them. I take great offense to ever being labeled as \u201csalesy\u201d and I am happy to let people know it if I think they\u2019re out of line for suggesting it.&#8221;<\/p>\n<p><a href=\"https:\/\/www.physicaltherapysalesbook.com\/\">Continued on page 41&#8230;<\/a><\/p>\n<h2 style=\"text-align: center;\"><strong>Paul Gough\u2019s Sales Book for Physical Therapists \u2013<\/strong><br \/>\n<strong>\u201cTo Sell Is Healthy\u201d is OUT NOW!<\/strong><\/h2>\n<p><strong>To get your copy go here now: <a href=\"https:\/\/www.physicaltherapysalesbook.com\/\">www.physicaltherapysalesbook.com<\/a><\/strong><\/p>\n<p><strong>NOTE:<\/strong> If you order it directly from the OFFICIAL WEBSITE (NOT AMAZON), you\u2019ll pay the same price, BUT, I\u2019ll be giving you some incredible bonuses for doing so\u2026 When you go to: <strong><a href=\"https:\/\/www.physicaltherapysalesbook.com\/\">www.physicaltherapysalesbook.com <\/a><\/strong><strong>choose purchase OPTION 2 <\/strong>to get the very best free BONUSES that will come with your book including my Wealth Marketing DVD program, Hiring Resource PDF, and two months worth of the Cash is King Publication and Coaching CD\u2026<\/p>\n<p><a href=\"https:\/\/www.physicaltherapysalesbook.com\/\">Go here now to get your copy:<\/a><a href=\"https:\/\/www.physicaltherapysalesbook.com\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1810\" src=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller.png\" alt=\"\" width=\"2400\" height=\"3000\" srcset=\"https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller.png 2400w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller-240x300.png 240w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller-768x960.png 768w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller-819x1024.png 819w, https:\/\/www.ptprofitacademy.com\/blog\/wp-content\/uploads\/2019\/09\/Sales-Book-3d-best-seller-624x780.png 624w\" sizes=\"(max-width: 2400px) 100vw, 2400px\" \/><\/a><\/p>\n<p><strong>Connect with me on Social Media<\/strong>\u00a0\u2013 and use the hashtag\u00a0<strong>#paulsalesbook<\/strong>\u00a0when you get the book and share your selfie so I can reach out personally to say thank you!<\/p>\n<p>===<\/p>\n<p><strong>Details of the Five Clinics, Five Cities, In Five Days, Book Signing Tour here: <\/strong><a href=\"https:\/\/www.paulgough.com\/tour\">https:\/\/www.paulgough.com\/tour<\/a><\/p>\n<p><strong>Subscribe to my YouTube Channel for Daily Videos:<\/strong>\u00a0<a href=\"http:\/\/youtube.com\/channel\/UCFRPdBgTAvHlMrZjBRdxFuQ\">here<\/a><\/p>\n<p><strong>Check out Paul&#8217;s No.1 Best Selling Physical Therapy Business Books: <\/strong><a href=\"http:\/\/www.paulgoughbooks.com\/\">www.paulgoughbooks.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is an excerpt from Chapter 3 of my Best Selling Sales Book for Physical Therapists, &#8220;To Sell Is Healthy &#8211; Get The Unshakeable Confidence To Sell Your Physical Therapy Services &#8211; At Twice The Price You Are Now&#8221; &#8211; Get the book here. &#8220;Never forget that what you\u2019re doing is changing people\u2019s lives. What&hellip;<\/p>\n<a class=\"more-button\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/physical-therapy-sales-book-never-forget-what-youre-actually-selling\/\">Read More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Physical Therapy Sales Book: Never Forget What You&#039;re Actually Selling | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\"&quot;To Sell Is Healthy - Get The Unshakeable Confidence To Sell Your Physical Therapy Services - At Twice The Price You Are Now&quot; - Get the book here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/physical-therapy-sales-book-never-forget-what-youre-actually-selling\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Physical Therapy Sales Book: Never Forget What You&#039;re Actually Selling | Physical Therapy Profit Academy\" \/>\n<meta property=\"og:description\" content=\"&quot;To Sell Is Healthy - Get The Unshakeable Confidence To Sell Your Physical Therapy Services - At Twice The Price You Are Now&quot; 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