{"id":1814,"date":"2019-09-10T08:00:11","date_gmt":"2019-09-10T07:00:11","guid":{"rendered":"https:\/\/www.ptprofitacademy.com\/blog\/?p=1814"},"modified":"2019-09-09T13:25:23","modified_gmt":"2019-09-09T12:25:23","slug":"physical-therapy-sales-book-7-reasons-why-physical-therapists-struggle-with-selling","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/physical-therapy-sales-book-7-reasons-why-physical-therapists-struggle-with-selling\/","title":{"rendered":"Physical Therapy Sales Book: 7 Reasons Why Physical Therapists Struggle With Selling"},"content":{"rendered":"\n\n
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This is an excerpt from Chapter 1 of my Best Selling Sales Book for Physical Therapists<\/strong><\/em>, “To Sell Is Healthy – Get The Unshakeable Confidence To Sell Your Physical Therapy Services – At Twice The Price You Are Now” – Get the book here.<\/em><\/a><\/p>\n

\"\"<\/a><\/p>\n

“Many clinic owners understand that they need to market their
\npractice. But at the same time, they think that all of their problems will be fixed if they just sort out their marketing. And to a certain point, getting good at marketing does solve a lot of problems. But the reality is that getting good at marketing also brings other problems, such as getting more inquiries from people who have questions that need answering
\nbefore they book.<\/p>\n

If your marketing is doing its job, then you have the potential for more patients on your schedule, but you still have to do something to earn it. You have to sell.<\/p>\n

You can call it selling the value, selling your services, selling your worth, or selling yourself. They\u2019re all the same and all that matters is that someone at your practice is doing it in a way that makes leads feel confident about taking the next step with you. Someone has to be talking to the potential patient so that their concerns and questions are addressed. If they don\u2019t do it, you won\u2019t get the effect you want\u2014the conversion to paying patient.<\/p>\n

This lack of understanding of the difference between marketing and selling is just one of the many reasons why so many physical therapists struggle when it comes to selling. In no particular order, here\u2019s another seven reasons why private practice owners struggle with selling to patients. How many are happening to you?”<\/p>\n

Continued on page 24…<\/a><\/p>\n

Paul Gough\u2019s Sales Book for Physical Therapists \u2013<\/strong>
\n\u201cTo Sell Is Healthy\u201d is OUT NOW!<\/strong><\/h2>\n

To get your copy go here now: www.physicaltherapysalesbook.com<\/a><\/strong><\/p>\n

NOTE:<\/strong> If you order it directly from the OFFICIAL WEBSITE (NOT AMAZON), you\u2019ll pay the same price, BUT, I\u2019ll be giving you some incredible bonuses for doing so\u2026 When you go to: www.physicaltherapysalesbook.com <\/a><\/strong>choose purchase OPTION 2 <\/strong>to get the very best free BONUSES that will come with your book including my Wealth Marketing DVD program, Hiring Resource PDF, and two months worth of the Cash is King Publication and Coaching CD\u2026<\/p>\n

Go here now to get your copy:<\/a>\"\"<\/a><\/p>\n

Connect with me on Social Media<\/strong>\u00a0\u2013 and use the hashtag\u00a0#paulsalesbook<\/strong>\u00a0when you get the book and share your selfie so I can reach out personally to say thank you!<\/p>\n

===<\/p>\n

Details of the Five Clinics, Five Cities, In Five Days, Book Signing Tour here: <\/strong>https:\/\/www.paulgough.com\/tour<\/a><\/p>\n

Subscribe to my YouTube Channel for Daily Videos:<\/strong>\u00a0here<\/a><\/p>\n

Check out Paul’s No.1 Best Selling Physical Therapy Business Books: <\/strong>www.paulgoughbooks.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

This is an excerpt from Chapter 1 of my Best Selling Sales Book for Physical Therapists, “To Sell Is Healthy – Get The Unshakeable Confidence To Sell Your Physical Therapy Services – At Twice The Price You Are Now” – Get the book here. “Many clinic owners understand that they need to market their practice.…<\/p>\nRead More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[34],"tags":[],"yoast_head":"\nPhysical Therapy Sales Book: 7 Reasons Why Physical Therapists Struggle With Selling | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\""To Sell Is Healthy - Get The Unshakeable Confidence To Sell Your Physical Therapy Services - At Twice The Price You Are Now" - Get the book here.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/physical-therapy-sales-book-7-reasons-why-physical-therapists-struggle-with-selling\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Physical Therapy Sales Book: 7 Reasons Why Physical Therapists Struggle With Selling | Physical Therapy Profit Academy\" \/>\n<meta property=\"og:description\" content=\""To Sell Is Healthy - 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