{"id":1038,"date":"2016-05-31T14:31:40","date_gmt":"2016-05-31T13:31:40","guid":{"rendered":"http:\/\/www.ptprofitacademy.com\/blog\/?p=1038"},"modified":"2016-05-31T14:31:40","modified_gmt":"2016-05-31T13:31:40","slug":"why-incentivizing-staff-with-more-money-is-bad-for-business","status":"publish","type":"post","link":"https:\/\/www.ptprofitacademy.com\/blog\/why-incentivizing-staff-with-more-money-is-bad-for-business\/","title":{"rendered":"Why Incentivizing STAFF With More Money Is Bad For Business"},"content":{"rendered":"\n\n
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\n 5\/5 - (1 vote) <\/div>\n <\/div>\n

Comes a question on the Facebook Community message board:<\/p>\n

===<\/p>\n

\u201cPaul, is it a good idea to *bonus* front desk team members for converting prospects to say \u201cYES\u201d to a Discovery visit? <\/strong><\/em><\/p>\n

If so, how do you guys structure it?<\/strong><\/em><\/p>\n

– Arlan Alburo, Valparaiso, IN.<\/strong> <\/em><\/p>\n

===<\/p>\n

I get asked this a LOT and my answer is always the same…<\/p>\n

And I explain it best like this:<\/p>\n

\u201cNo I don\u2019t – simply because that’s <\/strong><\/em>
\ntheir \u201cf\u2019ing\u201d job – and why I pay them <\/strong><\/em>
\nin the first place!\u201d<\/strong><\/em><\/p>\n

\"Why<\/a><\/p>\n

In fact, I\u2019d go so far as to say that there really needs to be a \u201crain check\u201d on all of this nonsense about always feeling like you have to pay your staff MORE (…and more) with incentives, just to get them to do stuff for you.<\/p>\n

–\u00a0Click here to subscribe to my email list and I\u2019ll send you more Physical Therapy Business Education >>><\/a><\/p>\n

At what point does all of this stop?<\/strong><\/p>\n

Will we get to a point where we have to incentivize them to say “please” and “thank you” to our patients?…<\/p>\n

Here\u2019s my honest thoughts on all this:<\/strong><\/p>\n

Whenever you see a business FEEL the NEED to to this, it\u2019s usually because that business has a *PROBLEM*.<\/p>\n

It either a \u201cculture\u201d problem.<\/p>\n

A \u201ctime\u201d problem (… not enough to sit down with staff and explain WHY this is now needed)\u2026<\/p>\n

A \u201clack of understanding of how people are motivated\u201d, problem (\u2026because the MONEY thing is second on the list for most staff)<\/p>\n

And, most definitely a \u201cleadership\u201d problem\u2026<\/p>\n

Because every time you add an extra incentive to the pay cheque – you\u2019ve made it almost impossible to ask them to do anything thing else in future without them FEELING like they should be compensated for it.<\/p>\n

In the end, that\u2019s going to lead to you hitting a BIG-old road block, at some point soon.<\/p>\n

However, if that employee is told right at the very beginning of the relationship\u2026<\/strong><\/p>\n

\u2026with a firm tone and a sturdy look in the eye that their No.1 JOB is to support you and help you to achieve YOUR SAID GOALS…<\/strong><\/p>\n

…so that you can grow this business of yours in the fastest possible time frame\u2026<\/p>\n

\u2026and that will require them to do various things that you don\u2019t even know exist yet\u2026<\/p>\n

\u2026then you never have to do this extra money and incentive stuff!<\/p>\n

Because it’s now what they MUST do – just to keep their job!!<\/p>\n

Remember, they are doing this on the time that you\u2019re *already* compensating them for in the first place\u2026<\/p>\n

\u2026so how and why is this ever needed?<\/p>\n

It\u2019ll always go back to this one thing:<\/p>\n

\u201cHave you got the right staff<\/em><\/strong>
\non the bus with you?\u201d\u2026<\/em><\/strong><\/p>\n

The right staff APPRECIATE the fact that you are giving them new roles and tasks and that\u2019s because it means they are working in a \u201chealthy\u201d environment – and for a business that is successfully growing.<\/p>\n

The ones who DON\u2019T appreciate these new tasks – they\u2019ll push back because they FEEL as though you\u2019re asking them to do something EXTRA that wasn\u2019t in their \u201cjob description\u201d at the beginning.<\/p>\n

And if you accept it, it’s like letting the “inmates run the asylum”.<\/strong><\/p>\n

\u201cWhat\u2019s that you say?\u201d<\/p>\n

Tons of other PT\u2019s are doing it?\u2026<\/p>\n

Well, that\u2019s exactly why you shouldn\u2019t. <\/strong><\/p>\n

Their business illiteracy is your \u201cunfair\u201d advantage in the market place you\u2019re playing in…<\/p>\n

Get clear on why you\u2019re staff are employed in the first place\u2026<\/p>\n

…remind them of that REGULARLY\u2026<\/p>\n

..and sure, if they end up making a huge success of the new tasks you\u2019re asking them to do for you\u2026<\/p>\n

\u2026reward them with a nice big fat pay rise or some extra time off at the end of the year!<\/p>\n

Call me old-fashioned – but I believe that’s the way it’s supposed to work in every business!<\/p>\n

Aaaaaaallll right, that\u2019s enough of that Business Education lesson\u2026<\/p>\n

Click here to subscribe to my email list and I\u2019ll send you more Physical Therapy Business Education >>><\/a><\/p>\n

Sincerely,<\/p>\n

Paul Gough<\/p>\n

P.S Do you need to see this?\u2026<\/p>\n

==========
\nTop Content From Last Weeks \u201cNew Wave PT Show\u201d<\/strong>
\n==========<\/p>\n

On this Episode – 014 <\/a>– I take you inside of my clinic again and share with you another snippet of the WORKSHOP style staff training we do every week at my practice.<\/p>\n

This week I’m working with two of my staff encouraging them on how to better engage with prospective new patients who walk into the clinic.<\/p>\n

Click to watch <\/a>– and feel free to share these training videos with your staff or anyone else who you think needs to watch this!…<\/p>\n

Press Play – then subscribe!<\/strong><\/p>\n

Click here to subscribe to my email list and I\u2019ll send you more Physical Therapy Business Education >>><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Comes a question on the Facebook Community message board: === \u201cPaul, is it a good idea to *bonus* front desk team members for converting prospects to say \u201cYES\u201d to a Discovery visit? If so, how do you guys structure it? – Arlan Alburo, Valparaiso, IN. === I get asked this a LOT and my answer…<\/p>\nRead More<\/a>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[34],"tags":[],"yoast_head":"\nWhy Incentivizing STAFF With More Money Is Bad For Business | Physical Therapy Profit Academy<\/title>\n<meta name=\"description\" content=\"Many PT Business Owners wonder if they should incentivize staff with MORE money - here's why it's bad for business, and why you shouldn't...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ptprofitacademy.com\/blog\/why-incentivizing-staff-with-more-money-is-bad-for-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Incentivizing STAFF With More Money Is Bad For Business | Physical Therapy Profit Academy\" \/>\n<meta property=\"og:description\" content=\"Many PT Business Owners wonder if they should incentivize staff with MORE money - 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